Priyanka Chopra has come to the rescue of the Viacom18's television entertainment channel Colors.

Priyanka beats Akshay as a host
Thursday, September 16, 2010, 14:33 [IST]
By: Kalyani Prasad Keshri


Khatron Ke Khiladi 3 with its haseena (beauty) Priyanka Chopra has come to the rescue of the Viacom18's television entertainment channel Colors. From last few months Colors has been losing its viewers to the daily soap channel Star Plus.

All the credit goes to the reality show Khatron Ke Khiladi that has again won the eye ball for Colors TV. According to the latest data provided by the TAM Media, the Gross Rating Point (GRP) of Colors TV has shot up to 314 which is a gain of around 47 GRP. The first episode of the show Khatron Ke Khiladi 3 fetched Colors the best TRP (Television rating Point) around 5.49% as compared to the previous season of the show. The TRP of first episode of KKK in 2008 and 2009 were 4.4% and 2.05% respectively.

Adding to the achievement, it is stated by the TAM data that this reality show stood in fifth place among the top 10 television shows in the last week.

The first two seasons of KKK was hosted by action hero Akshay Kumar. So is it fair to say that Priyanka has won the battle against Akshay? Well, though Priyanka started off very nervously as a host of KKK3 she has improved her ways to impress her television audience along the week. Well! Priyanka hope these ratings have unburdened your burden of matching up to Akshay's level!