Friday, April 15, 2011, 15:01 [IST]
actress mallika sherawat, film hisss, box office, next hollywood project, love barrack politics of love, director william dear, presidential election, aretha gupta, obama worshipping democrat, direct to dvd, african american hero
Looks like Hollywood is not treating actress Mallika Sherawat well. First, it was her film Hisss that bombed at the Box - Office and now it is her next Hollywood project, Love, Barrack/Politics of Love, which is struggling to find distributors.The film has been directed by William Dear and has a backdrop of the 2008 Presidential Election. Mallika in the film plays the role of Aretha Gupta who is an Obama-worshipping Democrat. The film has been stuck for the last few months as it fails to find a distributor for itself.
Reportedly, if the theatrical release doesn't take place, the film Love, Barrack/Politics of Love might go direct-to-DVD. This kind of issue is very common in the west. Even big Hollywood stars have faced these consequences.
A source reveals to Mid Day, “It's not easy to get distribution for a film that has an African-American hero unless you are Will Smith or Denzel Washington. Also the distribution market is still grappling with post-recession woes, especially smaller studios. Politics of Love was planned to release last year to cash in on the Obama craze, but now it seems too late. No one is interested in buying the film now."
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